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TOTAL SPECTRUM, LLC
DEEP DOWN MARKETING
consulting & creative services

Copyright Total Spectrum LLC 2001-2004
All rights reserved.

PRACTICAL MARKET RESEARCH

What do your customers think of you? Why do they do business with you? What sets you apart from your competitors? Tired of guessing? Replace hunches with truth. The results of studies like these can transform your business and improve the way you market. Contact us to learn more.

ON-LINE SURVEYS
Use the power of the internet to gather feedback from your customers or stakeholders. This on-line survey makes market research affordable and accessible, no matter what your size. This quantitative approach reports numbers and statistics, but more qualitative, open-ended questions may also be included. And our executive summary tells you what the results mean for your business in practical terms.

Ask us for information about the three levels of On-Line Surveys. Choose the one that's right for your organization.

CUSTOMER INSIGHT INTERVIEWS™
Informal, yet focused telephone interviews with your key customers help us gain insight into the reasons they do business with you. Our status as a third party interviewer allows us to probe deeper, and the customer to be more candid, especially when allowed to offer opinions anonymously. The results help us develop a message and increase the power of your marketing efforts. We capture interview results in report form, with recommendations on how to use the information.

Ask us for information about the three levels of Customer Insight Interviews. Choose the level that's appropriate for your business and your budget.

INTELLI-SEARCH™
What would you like to know about your competitors. What services do they offer? How large are they? What message are they communicating? How much do they charge? These are just some of the questions that could be answered through research, providing you with the knowledge to position your business against your competitors.

Together we'll develop an Intelli-Search "wish list" of intelligence. Once the data is gathered (by internet and/or telephone), we'll compile it into a comparative grid that gives an at-a-glance overview of the competition, and an executive summary with recommendations for action.

Ask us for information about the three levels of Intelli-Search services. Choose the right level for your business and your budget.